Mr. Eckert, your company is working for more sustainable sources and more responsible buying. This indicates to me a level of social awareness that is commendable, and so I would like you to think about this: if Barbie had a chubby friend who did anything Barbie could do and wasn’t accompanied by any propaganda other than positive body image – say in some movie where she ate healthily, went to a dance and was happy, and everyone thought she was beautiful, and she was still chubby – imagine how amazing that would be. Imagine how much good that would do for little girls everywhere.
Apply that concept to anything: Barbie gets a girlfriend. Barbie’s friends in general all have different body types. Barbie’s an engineer or a physicist instead of a princess or a babysitter or a teacher. What if Barbie really was “anything,” whatever “anything” might be, just like people are? What if she taught girls that they are beautiful and intelligent and strong instead of teaching them that there’s a right and a wrong way to be girls? What would that world look like?
Yesterday my mom posted a picture on Facebook of my 5 year old brother Sam wearing a pair of shoes he picked out for his first day of preschool.
She explained to him in the store that they were really made for girls. Sam then told her that he didn’t care and that “ninjas can wear pink shoes too.”
Sam went to preschool and got several compliments on his new shoes. Not one kid said anything negative toward him about it.
However, my mom received about 20 comments on the photo from various family members saying how “wrong” it is and how “things like this will affect him socially” and, put most eloquently by my great aunt, “that shit will turn him gay.”
My mom then deleted the photo and told Sam that he can wear whatever he wants to preschool, that it’s his decision. If he wants to wear pink shoes, he can wear pink shoes.
Sam then explained to her that he didn’t like them because they were pink, he liked them because they were “made out of zebras” and zebras are his favorite animal :)